1. Your current income
visitors
If you don't know what percentage of visitors convert, you can contact us by email [email protected] and we'll help you determine this.
But you can also take a guess by dividing the estimated number of customers by the number of visitors and multiplying by 100.
%
2. Your potential income
3. How much will you invest in your website?
How to use the calculator?
Enter your website's conversion (sales) rates and see - how would your monthly income change if your conversion increased by just +1 %? What if more? Feel free to post different numbers, check the figures with different conversions.
- Conversion - the percentage of potential customers (visitors to the website, store) who become real customers.
- Payback period - the period over which the investment pays for itself.
- For example, you earn €15,000 per month, after the upgrades you would earn an additional €7,500 and spend €45,000 on the upgrades.
- In this case, your payback period would be 6 months because €7,500 * 6 = €45,000.
- This means that after 6 months your investment will have paid for itself.
- Payback ratio (also known as return on investment or ROI) - an indicator that shows how many times an investment pays for itself over a given period. It is calculated as gross income divided by the amount of investment.
- The ROI over one year would be calculated as follows:
- Additional profit per year: €7,500 * 12 = €90,000.
- Investment amount: €45,000.
- Payback ratio: 90.000 / 45.000 = 2.
- This means that your investment has paid for itself 2 times over in one year.
- The higher the payback ratio, the more profitable the investment.
- The ROI over one year would be calculated as follows:
As you will see, it is not necessary to invest large sums in a website to see real results. And if you're wondering how much it would cost to update your website, contact us using the contact details below - and we'll get back to you right away with answers, help and advice.