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ROI calculator

1. Your current income

visitors

If you don't know what percentage of visitors convert, you can contact us by email info@adface.lt and we'll help you determine this.

But you can also take a guess by dividing the estimated number of customers by the number of visitors and multiplying by 100.

%

So many of your visitors become customers:
123
Your monthly income:
12,345 €

2. Your potential income

Conversions after optimisation:
+3.00%
Customers after optimisation:
123
Additional income:
1,234 €
+20%
Monthly income after optimisation:
123,456 €

3. How much will you invest in your website?

Within 6 months
Return on interest (ROI): 25:1
Your income would increase:
123,456 €
+20%
Within 1 year
Return on interest (ROI): 25:1
Your income would increase:
123,456 €
+20%
Within 3 years
Return on interest (ROI): 25:1
Your income would increase:
123,456 €
+20%

How to use the calculator?

Enter your website's conversion (sales) rates and see - how would your monthly income change if your conversion increased by just +1 %? What if more? Feel free to post different numbers, check the figures with different conversions.

  • Conversion - the percentage of potential customers (visitors to the website, store) who become real customers.
  • Payback period - the period over which the investment pays for itself.
    • For example, you earn €15,000 per month, after the upgrades you would earn an additional €7,500 and spend €45,000 on the upgrades.
    • In this case, your payback period would be 6 months because €7,500 * 6 = €45,000.
    • This means that after 6 months your investment will have paid for itself.
  • Payback ratio (also known as return on investment or ROI) - an indicator that shows how many times an investment pays for itself over a given period. It is calculated as gross income divided by the amount of investment.
    • The ROI over one year would be calculated as follows:
      • Additional profit per year: €7,500 * 12 = €90,000.
      • Investment amount: €45,000.
      • Payback ratio: 90.000 / 45.000 = 2.
      • This means that your investment has paid for itself 2 times over in one year.
    • The higher the payback ratio, the more profitable the investment.

As you will see, it is not necessary to invest large sums in a website to see real results. And if you're wondering how much it would cost to update your website, contact us using the contact details below - and we'll get back to you right away with answers, help and advice.


We can help you

Call us for a free consultation: +370 647 46 864

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